Interact Blog

How Jenna Kutcher’s Quizzes Have Gained Over 105,000 Email Subscribers

The following is a first-person account of the power of quizzes for email list growth and business growth from Jenna Kutcher. Jenna’s been using Interact Quizzes since 2017, and we’re…

Henry’s House of Coffee Personalizes Coffee Recommendations with a Quiz

Henry’s House of Coffee has a quiz that’s a great example of a product recommendation quiz. Find out how they got a 68% conversion rate!

Quiz Tutorials

5 min read

How to Generate Leads from Instagram with a Quiz in 2026

To generate leads from Instagram in 2026, post about the topic of your quiz, or about the quiz itself. Then have people comment the word “Quiz” and set up a…

Quiz Tutorials

6 min read

The Best Quiz Questions to Ask for Highest Engagement

People always ask me “Is this quiz question good?” There isn’t really a simple answer to that question because “good” relates to both the question and how it connects to…

Quizzes for B2B

3 min read

How to Use Quizzes in B2B Marketing

As long as we’ve run Interact (Since 2013) a top question has always been “How do we use quizzes for B2B marketing?” and now we have a great answer thanks…

Quiz Tutorials

6 min read

List of Best Quizzes Organized by Topic

Check out these real-life quiz use cases to see how a quiz truly works in any industry!

Helping People Find Themselves in Your Content

Tae Kim’s YouTube audience already knows the financial principles. What they need is a way to see where they personally stand. His interactive assessments turn broad financial education into a starting point that fits each viewer’s situation.

Quiz Tutorials

8 min read

Should You Use AI to Make Your Quiz or Host It with a Software?

Vibe coding is useful for experiments. When a quiz collects leads, segments customers, and drives revenue, the integrations, analytics, hosting, and design system matter more than the first version.

Quiz Tutorials

7 min read

What Is a Concierge Quiz? A Guide for the Moment Someone Clicks Through

When someone clicks through from your content, they usually don’t know what to do next. A concierge quiz gives them one clear, guided path instead of a wall of open-ended options.

Marketing Strategy

14 min read

The Future of Marketing: Personalized Decision-Making in the Age of AI

People are not short on information anymore. They are short on clarity. The businesses that win will turn their expertise into personalized pathways that help each customer decide what to do next.

Quiz Tutorials

4 min read

Turn Attention Into Revenue With Quizzes

Most businesses don’t have an attention problem. They have a what-happens-next problem. Interactive experiences give that attention somewhere useful to go.

Quiz Tutorials

4 min read

How to Use a Quiz as a Personalized Guide in Your Instagram Link in Bio

On Instagram, you get one link. That link usually leads to a hub of offers: a course, a podcast, a book, coaching. A quiz works well as one of those…

Case Studies

3 min read

Karla Pamanes Generated 837 Leads at a 38% Conversion Rate with a Brand Quiz

Karla Pamanes is a brand and web designer based in San Antonio, Texas, who helps business owners build and refine their brand identities. When she started her design business full-time…

Case Studies

5 min read

Blueprint Brand Studio Grew Its Email List by More Than 60% With One Real Estate Branding Quiz

Caroline is the founder and creative director of BLUEPRINT, a boutique branding studio that helps Realtors build brands that stand out in an industry she describes as dangerously good at…