Interact Blog

How to Use Quizzes in B2B Marketing

As long as we’ve run Interact (Since 2013) a top question has always been “How do we use quizzes for B2B marketing?” and now we have a great answer thanks…

Henry’s House of Coffee Personalizes Coffee Recommendations with a Quiz

Henry’s House of Coffee has a quiz that’s a great example of a product recommendation quiz. Find out how they got a 68% conversion rate!

Quiz Tutorials

6 min read

List of Best Quizzes Organized by Topic

Check out these real-life quiz use cases to see how a quiz truly works in any industry!

Quiz Marketing Trends: What’s Actually Working in 2026

We’ve spent the past year interviewing business owners, creators, coaches, and marketers who are actively using quizzes to grow their businesses. Not theory. Real quizzes, real results, real mistakes. After…

Kary Perry’s Quizzes Have Grown her Email list by 5,000 Subscribers

Kary Perry has used multiple quizzes in her business over the last 5 years, and she continues to use them for email list growth. Her current signature quiz is titled…

The Car Mom’s Best Email List Growth Tool is a Car Recommendation Quiz

We’re so proud that The Car Mom is using an Interact quiz to recommend the right type of Car to people, and that it’s their top email list growth tool….

5 min read

The Habit Ayurveda Got 170,000+ Leads With an Interact Quiz

“Almost 600,000 people have taken my quiz, and 170,000 have opted in to become leads.” Carly Banks, Founder of The Habit Ayurveda I recently had the pleasure of interviewing Carly…

TONIC Site Shop’s Quiz Has Added 80,000 Email Subscribers to Their Email List

TONIC Site Shop has added 80,000 Email Subscribers With Their Template Match Quiz

Leisa Peterson’s Quiz Has Grown Her Email List by 25,000 Subscribers

Leisa Peterson has been using an Interact Quiz since 2017 to grow her email list. To date, it’s added 25,000 new email subscribers to her list, helped her close a…

How Jamie Sea’s Quiz Lead Magnet Grew Her Email list by 25,000 Subscribers

Jamie Sea uses a quiz lead magnet to convert her social media audience into email subscribers. To date, 25,000 people have taken her Visibility Quiz and opted in to join…