Education

Create quizzes to personalize learning

Education institutions use quizzes to create personalized learning pathways for quiz takers by asking about preferences and then recommending courses, majors, or careers for each quiz taker.

Gretchen Rubin

Gretchen Rubin

Author

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Purdue University

Purdue University

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Personalize

Offer personalized learning pathways

By offering a personalized learning pathway, education institutions are able to individualize their offerings for every person who takes the quiz and make their brand stand out in a unique and meaningful way.

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Learn

Ask tailored questions to understand your audience

You can ask questions about what the quiz taker prefers, what they enjoy, what their interests are, and more. Broadly speaking you are using the quiz to develop a psychographic profile of the quiz taker. People love taking these quizzes because they are being asked about themselves and are the center of attention.

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Guide

Recommend personalized offerings

At the end of the quiz you can recommend a course, a major, or a career pathway based on the profile of the person who took your quiz. This is also an opportunity to offer insights about why your institution would be a good fit for this person.

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