2.
The Survivor
The Survivor plays by the rules of the past.
For you, progress is about slow and steady growth. You set conservative goals you know you and your team can accomplish and a good year is defined by the old industry standard of 10% growth (and maybe a little more).
Driven by profit and fueled by the dream of wealth, you run your business for money, perhaps taking on less than desirable clients, working on projects you’re less than passionate about, or embracing business opportunities for the money alone rather than your personal interests.
It’s likely you’re using a step-by-step, linear process to guide your current business and new entrepreneurial ventures.
Think for moment about how you set goals, make decisions, and define success.
Every process, solution, and idea is implemented one step at a time. Like counting from one to ten, you map out to-do lists for your team and create short term, easily achievable goals, with long-term destinations leading from them.
You know where you’re going, but instead of “shooting for the moon,” you play it safe—copying and pasting the proven models of other entrepreneurs.
Somewhere deep down you’re worried about your business failing, about falling behind as you watch so many startups and other entrepreneurs in your industry jump ahead in great leaps, accomplishing 200%, 300%, even 1,000% or more growth than you.
Will your business stay afloat? It depends on how well you match the pace of invention, innovation, and new ideas.
Yes, you study. Sure, you’re successful. But you’re still just surviving.
We’re living in a world that’s rapidly changing and right now, you’re watching it pass you by.
You can either change with the world, or wait while the world leaves you behind.