What’s your fabulous aesthetics brand style?

Quiz Questions

• 1.
  Pick your ideal client.

  • A.
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    Loves nature and seeks out natural products & services.  
  • B.
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    Likes to be on trend with whatever's happening in the city. 
  • C.
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    Takes the time to relax & unwind and  seeks serenity from within. 
  • D.
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    Adores comfortable clothes and hanging out with  close friends. 
  • E.
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    Chic and classy with an upscale lifestyle and appreciates the finer things in life. 
  • F.
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    Always edgy and fashion forward--always leading the current trends. 
  • G.
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    Fun and impulsive with a splash of  quirky thrown in. And fabulous color, always.
  • H.
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    Appreciates a modern, pared- down sense of style. Always up for something new. 
• 2.
  Describe your brand using...an emoji!

  • A.
     👑  We treat clients like royalty. 
  • B.
     ✃  We're always cutting edge! 
  • C.
     🤩  The latest treatments? We got 'em covered! 
  • D.
    🧘🏼‍♀️  Reach your inner beauty. 
  • E.
    🤪  We try crazy hard to satisfy! 
  • F.
    😌 Welcome, lay back, and relax. 
  • G.
    💪🏻 We understand there is beauty in strength. 
  • H.
    🌺 We make your natural beauty even better. 
• 3.
  How does your dream client spend his or her day off?

  • A.
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    Lounging on the patio with an iced americano and catching up on a mile-long reading list. 
  • B.
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    Going on a rejuvenating jog then grabbing a ginger smoothie at the juice bar. 
  • C.
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    Browsing the works of the newest show at a modern art gallery while sipping a glass of Pinot Grigio. 
  • D.
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    Indulging in lunch at a chic bistro then window shopping! What better way to  keep up with the latest trends? 
  • E.
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    Getting up & greeting the morning with yoga and a bit of outdoor meditation. 
  • F.
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    Meeting friends for lunch at the poshest lunch place and talking up last night's show.
  • G.
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    Watching the sunset from the hippest rooftop bar while sipping hand-crafted cocktails.  
  • H.
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    Watching kites soar above while picnicking in the park.  
• 4.
  Which quote sounds the most like your brand?

  • A.
    “Beauty begins the moment you decide to be yourself." — Coco Chanel 
  • B.
     "Style is an expression of individualism mixed with charisma. Fashion is something that comes after style." — John Fairchild 
  • C.
    “Try to be a rainbow in someone else's cloud.” — Maya Angelou 
  • D.
    "Go in the direction of where your peace is coming from." — C. JoyBell C. 
  • E.
    "Fashion fades, only style remains the same." — Coco Chanel 
  • F.
    "We must revolutionize our optical perception. We must remove the veil from our eyes." — Alexander Rodchenko 
  • G.
    "Slow down and enjoy life." — Eddie Cantor
  • H.
    "Everyone's looking to the urban scene for inspiration now."— Robin Gibb 
• 5.
  What's your brand's BIGGEST strength?

  • A.
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    Our clients feel like they're getting taken care of at a trusted friend's house. 
  • B.
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    We make clients feel like they’re hanging out with the in-crowd and getting on-trend services.  
  • C.
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    We’re cutting-edge stylish! Clients count on us to inspire them with our sensational aesthetic sense. 
  • D.
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    Our clients love our modern approach to providing the most current services available.  
  • E.
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    Our clients sometimes want to walk on the wild side and they know we'll deliver. 
  • F.
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    We provide a relaxing sanctuary for our client's to escape the stress of everyday life. 
  • G.
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    We only provide products with natural ingredients to cater to clients who believe in clean beauty.  
  • H.
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    We pamper our clients and provide them with a level of service that is fit for royalty. 
• 6.
   If your brand was a person, how would he or she dress?

  • A.
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    I like to dress in vintage-inspired,  clothing that evokes a feminine feeling. I prefer pastel colors such as antique rose, lavender, and butter. 
  • B.
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    Yoga is the name of my game and comfort is my number one priority. I like to relax in clothing that moves with me.  
  • C.
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    Minimalism is my natural fashion style with clean cuts, neutral colors and single layers. My wardrobe is casual and comfortable. 
  • D.
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    I like adventurous style and may see fashion as wearable art rather than clothing. I wear a lot of black but don't shy away from whites or bright colors. 
  • E.
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    I like my clothes long and flowing with touches of embroidery,  beading embellishment, or fringe. My look is often layered and colorful. 
  • F.
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    My style tends to be a mix of casual and hip, and it picks up on what is happening in the world at any given time. 
  • G.
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    I know what works for me and tend to stick with it. My look is both timeless and flattering with a smart flair.  Accessories are simple—nothing ever over the top. 
  • H.
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    I prefer a monochromatic look and pieces with sleek clean lines. Black and white are my go-to colors, I save color for a bold accessory. 
• 7.
  What hashtag are you most likely to use?

  • A.
    #makearteveryday  
  • B.
    #minimalism 
  • C.
    #amazingnature 
  • D.
    #medidatedaily
  • E.
    #homesweethome 
  • F.
    #fairytaleart 
  • G.
    #chiclifestyle 
  • H.
    #streetstyle 
• 8.
  What's your brand's spirit animal?

  • A.
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    Sloth - their weirdness only makes them more interesting
  • B.
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    Golden Retriever - a comforting and laid back companion
  • C.
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    Heron - a sleek and elegant silhouette with monochromatic colors
  • D.
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    Bees - these small but mighty workers create sweet honey in their own urban environment
  • E.
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    Parrot - they're colorful and they say the darnedest things
  • F.
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    Penguin - these handsome birds look like they're ready for a black-tie event
  • G.
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    Bear - Native American tribes believe the bear to have magical and healing powers
  • H.
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    Koi - swim slow mesmerizing paths through still water
• 9.
  Describe your brand's style. What sets you apart?

  • A.
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    fun-loving, cute, colorful, dreamy, rainbow of colors
  • B.
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    clean, modern, high-style, sleek, black, white
  • C.
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    comfy, cozy, relaxed, familiar, pastels, cream
  • D.
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    elemental, eco-friendly, natural, pure, earth tones
  • E.
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    hip, urban, streetstyle, metal, gray, brown
  • F.
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    calm, meditative, tranquil, inner-self, blue, green
  • G.
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    edgy, artsy, non-conforming, unusual, black, bright colors
  • H.
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    classy, urbane, upscale, elegant, sophisticated, monochromatic
• 10.
  How do you want your salon/spa to feel?

  • A.
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    We want our clients to feel relaxed the minute they walk through the door. 
  • B.
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    Our clients like to come in to have fun & receive great services. 
  • C.
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    We focus on providing a natural and elemental service experience for our clients. 
  • D.
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    Our clients love our contemporary yet comfortable atmosphere. 
  • E.
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    Our clients get our edgy vibe and the fact that we're on top of the latest trends. 
  • F.
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    Our timeless elegance provides our customers with an atmosphere they appreciate. 
  • G.
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    Step inside and you'll feel like you're visiting your BFF at her weekend cottage. 
  • H.
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    We have an urban aesthetic but our clients know we'll pamper them. 

Quiz Outcomes

• 1.
    Your brand’s style is . . . Modern & Chic!

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  Hey gorgeous, you're not one for fuss or frills. You value simplicity & streamlined basics rather than trendy items. For you, the word "chic" means elegance and stylishness...a classy look that is produced from the combinations of a few items that are done with minimal effort. The Modern & Chic brand style is recognized by the use of monochromatic colors and sleek clean lines. You celebrate natural and industrial materials and eliminate unnecessary detailing. Your style is all about simplicity, friend ! You've mastered the art of fuss- free ease. For you, everything serves a purpose yet, you have an innate sense of fashion. Your favorite color scheme is black, white and neutrals, and you save color ONLY to make a bold statement. Clients come to you for straight-forward inspiration. They appreciate effortlessly, elegant silhouettes with nothing over the top. They know you'll give them the modern, but always chic, look they crave. "Style is an expression of individualism mixed with charisma. Fashion is something that comes after style." — John Fairchild Ready to get your brand on? Read on for 3 tips to build your own brilliant brand style!1. Content is key. Can you think of a successful aesthetic business that doesn't have an Instagram profile or Facebook page? Chances are, you can't. Why, you might ask. Well, creating engaging, highly shareable social media content is key to getting your brand out there. On top of that, it helps establish you as the "you have to go to see her/him" aesthetician . . . no matter what services you offer. 2. Consider your perfect client. Who are you trying to attract? People are more likely to purchase services from aestheticians who reflect their values and sense of style! It's as simple as that. You want potential customers to feel that they can trust your services! Your ideal customer should feel like you know them like the back of your hand. Let them know that they mean more than just another sale. know 3. Refine your brand. People are more likely to trust the words from a friend than a business, but luckily, your brand can (and should be) both. First, make sure your services align with your marketing messaging. On top of that, use consistent messaging across all your social media profiles. (That includes images because, well, the aesthetics industry is so visual!) "Who’s the entrepreneur behind all these aesthetic business tips?" I’m glad you asked...Hey there 👋 I’m Nikki McNary (with my trusty BFF Chase), founder of Accelerate Aesthetics. No matter how far you are down the path to success, we’re here to help!Your aesthetic business dreams can 100% be a reality . . . but, it's so easy to get discouraged, especially during these uncertain times. How do I know? Well, I've been there too. After years as a marketing consultant, I wanted to try something new (for me). I pursued my growing passion for skincare (it happens as we get older) and opened my own salon. At first, I thought it would be a walk in the park . . .BUT it turned out there were a whole lot of unexpected roadblocks--not the least of which was having time to focus on marketing. But with time and dedication, I was able to use my marketing expertise to grow my salon into a thriving business. We grew our client base to over 4,000 customers in less than 4 years--mostly thanks to social media marketing. That's out of one location and offering only one service--waxing!Now it's your turn. I'd like to share my social media expertise in aesthetics to help YOU grow YOUR business. Not sure where to begin? Since you now have an idea of what your brand style might be, check out these resources for some more fun and (extremely) useful info. 1. Check out the image galleries on our website for each of our 8 brand styles. Will you also like Sophisticated & Classic, Natural & Elemental, Calm & Zen, Avant Garde & Edgy, Urban & industrial, Whimsical & Witty, or Boho & Shabby Chic? 2. Read this post on our blog if you're still not sure why a brand is important to use to get more clients. HINT: It should be the rallying point for all your social media marketing. 3. Get the details about our 30-day Free trial subscription for our social media content subscription service and get started on the path to more clients. We'll even let you sign up while you're there 😁P.S. Don't be surprised to see me in your inbox with a guide on how you can make your own social media content (those B&A photos you're posting) more engaging.
• 2.
  Your brand’s style is . . .             Sophisticated & Classic

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  Hey lovely, you know what works for you and you tend to stick to it. You value longevity over trends and most likely have established somewhat of a uniform brand style, a trusted look that is timeless with a smart flair.The Sophisticated & Classic brand style is mostly associated with neutral colors with the occasional pop of shades of red or green. The style is simple, yet elegant, with nothing over the top. Your style is all about polish and refinement, friend ! You've mastered the art of effortless elegance. For you, it's a matter of assembling timeless pieces that combine to create a brand that is a combination of class and sophistication. Clients come to you for timeless and refined inspiration. They appreciate your expertise in tried and true services that provide superior results. They can sit back and relax knowing they are in good hands. "Fashion fades, only style remains the same." — Coco ChanelReady to get your brand on? Read on for 3 tips to build your own brilliant brand style!1. Content is key. Can you think of a successful aesthetic business that doesn't have an Instagram profile or Facebook page? Chances are, you can't. Why, you might ask. Well, creating engaging, highly shareable social media content is key to getting your brand out there. On top of that, it helps establish you as the "you have to go to see her/him" esthetician . . . no matter what services you offer. 2. Consider your perfect client. Who are you trying to attract? People are more likely to purchase services from estheticians who reflect their values and sense of style! It's as simple as that. You want potential customers to feel that they can trust your services! Your ideal customer should feel like you know them like the back of your hand. Let them know that they mean more than just another sale. 3. Refine your brand. People are more likely to trust the words from a friend than a business, but luckily, your brand can (and should be) both. First, make sure your services align with your marketing messaging. On top of that, use consistent messaging across all your social media profiles. (That includes images because, well, the aesthetics industry is so visual!) "Who’s the entrepreneur behind all these aesthetic business tips?" I’m glad you asked...Hey there 👋 I’m Nikki McNary (with my trusty BFF Chase), founder of Accelerate Aesthetics. No matter how far you are down the path to success, we’re here to help!Your aesthetic business dreams can 100% be a reality . . . but, it's so easy to get discouraged, especially during these uncertain times. How do I know? Well, I've been there too. After years as a marketing consultant, I wanted to try something new (for me). I pursued my growing passion for skincare (it happens as we get older) and opened my own salon. At first, I thought it would be a walk in the park . . .BUT it turned out there were a whole lot of unexpected roadblocks--not the least of which was having time to focus on marketing. But with time and dedication, I was able to use my marketing expertise to grow my salon into a thriving business. We grew our client base to over 4,000 customers in less than 4 years--mostly thanks to social media marketing. That's out of one location and offering only one service--waxing!Now it's your turn. I'd like to share my social media expertise in aesthetics to help YOU grow YOUR business. Not sure where to begin? Since you now have an idea of what your brand style might be, check out these resources for some more fun and (extremely) useful info. 1. Check out the image galleries on our website for each of our 8 brand styles. Will you also like Modern & Chic, Natural & Elemental, Calm & Zen, Avant Garde & Edgy, Urban & industrial, Whimsical & Witty, or Boho & Shabby Chic? 2. Read this post on our blog if you're still not sure why a brand is important to use to get more clients. HINT: It should be the rallying point for all your social media marketing. 3. Get the details about our 30-day FREE trial for our social media content subscription service and get started on the path to more clients. We'll even let you sign up while you're there 😁P.S. Don't be surprised to see me in your inbox with a guide on how you can make your own social media content (those B&A photos you're posting) more engaging.
• 3.
  Your brand’s style is . . . Natural & Elemental            

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  Hey friend, you can’t help but radiate natural kindness. Chatting with you is like relaxing in the sunshine after a busy day. You're informal, unpretentious and comfortable and take a casual, relaxed approach to life in general. The Natural & Elemental brand style is a blend of simplicity and modernity. There is an aura of relaxation and comfort without working too hard to appear stylish--however, there is still a put together look.Your style is all about what comes naturally, friend! You’re likely to favor greens, denim blues and autumnal hues – colors you can find in the countryside. You're rather unlikely to favor bright primary colors or black. Clients come to you because you make them feel comfortable in their own skin. They appreciate your preference for natural and clean ingredients. They know they leave your business with a down-to earth feeling of satisfaction. “Beauty begins the moment you decide to be yourself." — Coco Chanel Ready to get your brand on? Read on for 3 tips to build your own brilliant brand style!1. Content is key. Can you think of a successful aesthetic business that doesn't have an Instagram profile or Facebook page? Chances are, you can't. Why, you might ask. Well, creating engaging, highly shareable social media content is key to getting your brand out there. On top of that, it helps establish you as the "you have to go to see her/him" esthetician . . . no matter what services you offer. 2. Consider your perfect client. Who are you trying to attract? People are more likely to purchase services from estheticians who reflect their values and sense of style! It's as simple as that. You want potential customers to feel that they can trust your services! Your ideal customer should feel like you know them like the back of your hand. Let them know that they mean more than just another sale. 3. Refine your brand. People are more likely to trust the words from a friend than a business, but luckily, your brand can (and should be) both. First, make sure your services align with your marketing messaging. On top of that, use consistent messaging across all your social media profiles. That includes images because, well, the aesthetics industry is so visual! "Who’s the entrepreneur behind all these aesthetic business tips?" I’m glad you asked...Hey there 👋 I’m Nikki McNary (with my trusty BFF Chase), founder of Accelerate Aesthetics. No matter how far you are down the path to success, we’re here to help!Your aesthetic business dreams can 100% be a reality . . . but, it's so easy to get discouraged, especially during these uncertain times. How do I know? Well, I've been there too. After years as a marketing consultant, I wanted to try something new (for me). I pursued my growing passion for skincare (it happens as we get older) and opened my own salon. At first, I thought it would be a walk in the park . . .BUT it turned out there were a whole lot of unexpected roadblocks--not the least of which was having time to focus on marketing. But with time and dedication, I was able to use my marketing expertise to grow my salon into a thriving business. We grew our client base to over 4,000 customers in less than 4 years--mostly thanks to social media marketing. That's out of one location and offering only one service--waxing!Now it's your turn. I'd like to share my social media expertise in aesthetics to help YOU grow YOUR business. Not sure where to begin? Since you now have an idea of what your brand style might be, check out these resources for some more fun and (extremely) useful info. 1. Check out the image galleries on our website for each of our 8 brand styles. Will you also like Modern & Chic, Sophisticated & Classic, Calm & Zen, Avant Garde & Edgy, Urban & industrial, Whimsical & Witty, or Boho & Shabby Chic? 2. Read this post on our blog if you're still not sure why a brand is important to use to get more clients. HINT: It should be the rallying point for all your social media marketing. 3. Get the details about our 30-day FREE trial for our social media content subscription service and get started on the path to more clients. We'll even let you sign up while you're there 😁P.S. Don't be surprised to see me in your inbox with a guide on how you can make your own social media content (those B&A photos you're posting) more engaging.
• 4.
  Your brand’s style is . . . Avant-Garde & Edgy!

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  Hey, you edgy fashionista! When it comes to your brand style, you're all about individuality. Trends aren't really your thing. You're a brand with a story to tell. For you, style means disrespecting the rules. If you love to play with the unusual & unconventional, this style is for you.Avant-Garde & Edgy style excels at combining the "uncombinable" and turning what might seem random at first into a powerful new look. Solid and bold colors are an integral part of this style and geometric shapes are at the forefront. There is nothing soothingly blended in your style, my friend! Muted colors have no place here. Edges, be they curves or straight lines, are precise. You can, and do, combine any colors you wish, but for the most part, this brand style requires primarily solid colors. It's not so much a matter of the colors, but the distinctions between them. Clients come to you for unconventional inspiration. They appreciate your willingness to try cutting edge, and sometimes, unusual services. They know you'll have the knowledge to give them the most on-trend services they crave. "We must revolutionize our optical perception. We must remove the veil from our eyes." — Alexander RodchenkoReady to get your brand on? Read on for 3 tips to build your own brilliant brand style!1. Content is key. Can you think of a successful aesthetic business that doesn't have an Instagram profile or Facebook page? Chances are, you can't. Why, you might ask. Well, creating engaging, highly shareable social media content is key to getting your brand out there. On top of that, it helps establish you as the "you have to go to see her/him" esthetician . . . no matter what services you offer. 2. Consider your perfect client. Who are you trying to attract? People are more likely to purchase services from estheticians who reflect their values and sense of style! It's as simple as that. You want potential customers to feel that they can trust your services! Your ideal customer should feel like you know them like the back of your hand. Let them know that they mean more than just another sale. 3. Refine your brand. People are more likely to trust the words from a friend than a business, but luckily, your brand can (and should be) both. First, make sure your services align with your marketing messaging. On top of that, use consistent messaging across all your social media profiles. (That includes images because, well, the aesthetics industry is so visual!) "Who’s the entrepreneur behind all these aesthetic business tips?" I’m glad you asked...Hey there 👋 I’m Nikki McNary (with my trusty BFF Chase), founder of Accelerate Aesthetics. No matter how far you are down the path to success, we’re here to help!Your aesthetic business dreams can 100% be a reality . . . but, it's so easy to get discouraged, especially during these uncertain times. How do I know? Well, I've been there too. After years as a marketing consultant, I wanted to try something new (for me). I pursued my growing passion for skincare (it happens as we get older) and opened my own salon. At first, I thought it would be a walk in the park . . .BUT it turned out there were a whole lot of unexpected roadblocks--not the least of which was having time to focus on marketing. But with time and dedication, I was able to use my marketing expertise to grow my salon into a thriving business. We grew our client base to over 4,000 customers in less than 4 years--mostly thanks to social media marketing. That's out of one location and offering only one service--waxing!Now it's your turn. I'd like to share my social media expertise in aesthetics to help YOU grow YOUR business. Not sure where to begin? Since you now have an idea of what your brand style might be, check out these resources for some more fun and (extremely) useful info. 1. Check out the image galleries on our website for each of our 8 brand styles. Will you also like Modern & Chic, Sophisticated & Classic, Natural & Elemental, Calm & Zen, Urban & industrial, Whimsical & Witty, or Boho & Shabby Chic? 2. Read this post on our blogif you're still not sure why a brand is important to use to get more clients. HINT: It should be the rallying point for all your social media marketing. 3. Get the details about our 30-day FREE trial for our social media content subscription service and get started on the path to more clients. We'll even let you sign up while you're there 😁P.S. Don't be surprised to see me in your inbox with a guide on how you can make your own social media content (those B&A photos you're posting) more engaging.
• 5.
  Your brand's style is . . . Calm & Zen!

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  Hey lovely, you're all about creating an environment of peace, relaxation and inner sanctuary from the stresses and strains of life in the outside world. You seek to surround yourself with an atmosphere that is contemplative and visually balanced and appealing. The Calm & Zen brand style embodies a minimalist philosophy, making use of natural materials and patterns of light and space. You reject clutter and prefer features that bring balance and clean lines. Your style is all about a "less is more" philosophy. Space and balance are important to let energy flow in a positive way. Your favorite color palate is natural and neutral – the pale blue of the sky, the grey of rocks and the golden beige of a sandy beach. Pale pinks and soft whites look perfect too. Done well, the look can be simply stunning.Clients come to you relax and get away from it all, if only for a while. They appreciate your less is more approach to aesthetic services. They know they will leave feeling relaxed and refreshed and looking their best."Slow down and enjoy life." — Eddie CantorReady to get your brand on? Read on for 3 tips to build your own brilliant brand style!1. Content is key. Can you think of a successful aesthetic business that doesn't have an Instagram profile or Facebook page? Chances are, you can't. Why, you might ask. Well, creating engaging, highly shareable social media content is key to getting your brand out there. On top of that, it helps establish you as the "you have to go to see her/him" esthetician . . . no matter what services you offer. 2. Consider your perfect client. Who are you trying to attract? People are more likely to purchase services from estheticians who reflect their values and sense of style! It's as simple as that. You want potential customers to feel that they can trust your services! Your ideal customer should feel like you know them like the back of your hand. Let them know that they mean more than just another sale. 3. Refine your brand. People are more likely to trust the words from a friend than a business, but luckily, your brand can (and should be) both. First, make sure your services align with your marketing messaging. On top of that, use consistent messaging across all your social media profiles. (That includes images because, well, the aesthetics industry is so visual!) "Who’s the entrepreneur behind all these aesthetic business tips?" I’m glad you asked...Hey there 👋 I’m Nikki McNary (with my trusty BFF Chase), founder of Accelerate Aesthetics. No matter how far you are down the path to success, we’re here to help!Your aesthetic business dreams can 100% be a reality . . . but, it's so easy to get discouraged, especially during these uncertain times. How do I know? Well, I've been there too. After years as a marketing consultant, I wanted to try something new (for me). I pursued my growing passion for skincare (it happens as we get older) and opened my own salon. At first, I thought it would be a walk in the park . . .BUT it turned out there were a whole lot of unexpected roadblocks--not the least of which was having time to focus on marketing. But with time and dedication, I was able to use my marketing expertise to grow my salon into a thriving business. We grew our client base to over 4,000 customers in less than 4 years--mostly thanks to social media marketing. That's out of one location and offering only one service--waxing!Now it's your turn. I'd like to share my social media expertise in aesthetics to help YOU grow YOUR business. Not sure where to begin? Since you now have an idea of what your brand style might be, check out these resources for some more fun and (extremely) useful info. 1. Check out the image galleries on our website for each of our 8 brand styles. Will you also like Modern & Chic, Sophisticated & Classic, Natural & Elemental, Avant Garde & Edgy, Urban & industrial, Whimsical & Witty, or Boho & Shabby Chic? 2. Read this post on our blog if you're still not sure why a brand is important to use to get more clients. HINT: It should be the rallying point for all your social media marketing. 3. Get the details about our 30-day FREE trial for our social media content subscription service and get started on the path to more clients. We'll even let you sign up while you're there 😁P.S. Don't be surprised to see me in your inbox with a guide on how you can make your own social media content (those B&A photos you're posting) more engaging.
• 6.
  Your brand's style is . . . Urban & Industrial!

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  Hey gorgeous, I’m probably far from the first to compliment your trendiness — but I’m going to anyhow . . . From food to fashion to skincare, you’re way ahead of the curve. You're always up-to-date with the current trends and changing seasons. The Urban & Industrial brand style stems from a cosmopolitan influence that fuses together opposing, yet complementary, design elements. It blends elements of contemporary, modern, and industrial designs to create a unique style. Materials and texture are more important than color which tends to follow muted, natural tones. Your style, friend, is all about creating a hip, yet comfortable and welcoming feel. There are no intricacies, no dramas. You follow your own unique brand style based loosely on current trends. Clients follow you for your enviable aesthetic. You know the hippest new hangouts + you’re happy to share recommendations. They know you'll be able to deliver on the latest and trendiest treatments to give them the look they crave. "Everyone's looking to the urban scene for inspiration now." — Robin GibbReady to get your brand on? Read on for 3 tips to build your own brilliant brand style!1. Content is key. Can you think of a successful aesthetic business that doesn't have an Instagram profile or Facebook page? Chances are, you can't. Why, you might ask. Well, creating engaging, highly shareable social media content is key to getting your brand out there. On top of that, it helps establish you as the "you have to go to see her/him" esthetician . . . no matter what services you offer. 2. Consider your perfect client. Who are you trying to attract? People are more likely to purchase services from estheticians who reflect their values and sense of style! It's as simple as that. You want potential customers to feel that they can trust your services! Your ideal customer should feel like you know them like the back of your hand. Let them know that they mean more than just another sale. know 3. Refine your brand. People are more likely to trust the words from a friend than a business, but luckily, your brand can (and should be) both. First, make sure your services align with your marketing messaging. On top of that, use consistent messaging across all your social media profiles. (That includes images because, well, the aesthetics industry is so visual!) "Who’s the entrepreneur behind all these aesthetic business tips?" I’m glad you asked...Hey there 👋 I’m Nikki McNary (with my trusty BFF Chase), founder of Accelerate Aesthetics. No matter how far you are down the path to success, we’re here to help!Your aesthetic business dreams can 100% be a reality . . . but, it's so easy to get discouraged, especially during these uncertain times. How do I know? Well, I've been there too. After years as a marketing consultant, I wanted to try something new (for me). I pursued my growing passion for skincare (it happens as we get older) and opened my own salon. At first, I thought it would be a walk in the park . . .BUT it turned out there were a whole lot of unexpected roadblocks--not the least of which was having time to focus on marketing. But with time and dedication, I was able to use my marketing expertise to grow my salon into a thriving business. We grew our client base to over 4,000 customers in less than 4 years--mostly thanks to social media marketing. That's out of one location and offering only one service--waxing!Now it's your turn. I'd like to share my social media expertise in aesthetics to help YOU grow YOUR business. Not sure where to begin? Since you now have an idea of what your brand style might be, check out these resources for some more fun and (extremely) useful info. 1. Check our the image galleries on our website for each of our 8 brand styles. Will you also like Modern & Chic, Sophisticated & Classic, Natural & Elemental, Calm & Zen, Avant Garde & Edgy, Whimsical & Witty, or Boho & Shabby Chic? 2. Read this post on our blog if you're still not sure why a brand is important to use to get more clients. HINT: It should be the rallying point for all your social media marketing. 3. Get the details about our 30-day FREE trial for our social media content subscription service and get started on the path to more clients. We'll even let you sign up while you're there 😁P.S. Don't be surprised to see me in your inbox with a guide on how you can make your own social media content (those B&A photos you're posting) more engaging.
• 7.
  Your brand's style is . . . Whimsical & Witty           

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  Let's have some fun! You're not afraid to stand out and, in fact, thrive in the spotlight and enjoy having all eyes on you and your fanciful sense of style. You love to design and create something new from the living environment that you're in.The Whimsical & Witty brand style adores color and has a natural ability to mix and match colors, patterns, and textures. You favor bright blues, pinks, and greens, with the occasional neutral such as a taupe or brown. Your style is all about having fun and not being afraid to take risks, friend! You love color, playful & quirky prints and lots and lots of decorative accessories. Your are bold and creative enough to try different combinations of items and experiment with outcomes. Clients come to bask in your ingenious energy. They appreciate your artistic eye, your boldness, and your creativity. They know you'll give them a look that will allow them to express their personality. “Try to be a rainbow in someone else's cloud.” — Maya Angelou Ready to get your brand on? Read on for 3 tips to build your own brilliant brand style!1. Content is key. Can you think of a successful aesthetic business that doesn't have an Instagram profile or Facebook page? Chances are, you can't. Why, you might ask. Well, creating engaging, highly shareable social media content is key to getting your brand out there. On top of that, it helps establish you as the "you have to go to see her/him" esthetician . . . no matter what services you offer. 2. Consider your perfect client. Who are you trying to attract? People are more likely to purchase services from estheticians who reflect their values and sense of style! It's as simple as that. You want potential customers to feel that they can trust your services! Your ideal customer should feel like you know them like the back of your hand. Let them know that they mean more than just another sale. know 3. Refine your brand. People are more likely to trust the words from a friend than a business, but luckily, your brand can (and should be) both. First, make sure your services align with your marketing messaging. On top of that, use consistent messaging across all your social media profiles. (That includes images because, well, the aesthetics industry is so visual!) "Who’s the entrepreneur behind all these aesthetic business tips?" I’m glad you asked...Hey there 👋 I’m Nikki McNary (with my trusty BFF Chase), founder of Accelerate Aesthetics. No matter how far you are down the path to success, we’re here to help!Your aesthetic business dreams can 100% be a reality . . . but, it's so easy to get discouraged, especially during these uncertain times. How do I know? Well, I've been there too. After years as a marketing consultant, I wanted to try something new (for me). I pursued my growing passion for skincare (it happens as we get older) and opened my own salon. At first, I thought it would be a walk in the park . . .BUT it turned out there were a whole lot of unexpected roadblocks--not the least of which was having time to focus on marketing. But with time and dedication, I was able to use my marketing expertise to grow my salon into a thriving business. We grew our client base to over 4,000 customers in less than 4 years--mostly thanks to social media marketing. That's out of one location and offering only one service--waxing!Now it's your turn. I'd like to share my social media expertise in aesthetics to help YOU grow YOUR business. Not sure where to begin? Since you now have an idea of what your brand style might be, check out these resources for some more fun and (extremely) useful info. 1. Check out the image galleries on our website for each of our 8 brand styles. Will you also like Modern & Chic, Sophisticated & Classic, Natural & Elemental, Calm & Zen, Avant Garde & Edgy, Urban & industrial, or Boho & Shabby Chic? 2. Read this post on our blog if you're still not sure why a brand is important to use to get more clients. HINT: It should be the rallying point for all your social media marketing. 3. Get the details about our 30-day FREE trial for our social media content subscription service and get started on the path to more clients. We'll even let you sign up while you're there 😁P.S. Don't be surprised to see me in your inbox with a guide on how you can make your own social media content (those B&A photos you're posting) more engaging.
• 8.
  Your brand's style is . . . Boho & Shabby Chic!

  Image Source

  You laid-back woman, you. You are a free-flowing and relaxed spirit. Your "chic" style is borrowed from the 1960's hippie aesthetic and festival culture. Items made from natural materials are among your favorite things. You celebrate with prints and accessories from around the world. The Boho & Shabby Chic style is all about soft shades and earth tones, as well as natural materials including fabrics and dyes. This style is one that celebrates the charm and history that comes from years of love and use. Your style is all about being a free spirit, friend! You've mastered the ability of creating a laid-back sensibility with a flair for the artistic. Natural and muted shades are paired with traditional ethnic and folk elements, as well as patterns of flowers. The overall vibe is one of a an eclectic mix that works perfectly.Clients come to you because it's like visiting an old friend. They appreciate that you pay attention to what they value. They know you'll provide them with quality aesthetic services without losing sight of who they are. "Go in the direction of where your peace is coming from." — C. JoyBell C. Ready to get your brand on? Read on for 3 tips to build your own brilliant brand style!1. Content is key. Can you think of a successful aesthetic business that doesn't have an Instagram profile or Facebook page? Chances are, you can't. Why, you might ask. Well, creating engaging, highly shareable social media content is key to getting your brand out there. On top of that, it helps establish you as the "you have to go to see her/him" esthetician . . . no matter what services you offer. 2. Consider your perfect client. Who are you trying to attract? People are more likely to purchase services from estheticians who reflect their values and sense of style! It's as simple as that. You want potential customers to feel that they can trust your services! Your ideal customer should feel like you know them like the back of your hand. Let them know that they mean more than just another sale. know 3. Refine your brand. People are more likely to trust the words from a friend than a business, but luckily, your brand can (and should be) both. First, make sure your services align with your marketing messaging. On top of that, use consistent messaging across all your social media profiles. (That includes images because, well, the aesthetics industry is so visual!) "Who’s the entrepreneur behind all these aesthetic business tips?" I’m glad you asked...Hey there 👋 I’m Nikki McNary (with my trusty BFF Chase), founder of Accelerate Aesthetics. No matter how far you are down the path to success, we’re here to help!Your aesthetic business dreams can 100% be a reality . . . but, it's so easy to get discouraged, especially during these uncertain times. How do I know? Well, I've been there too. After years as a marketing consultant, I wanted to try something new (for me). I pursued my growing passion for skincare (it happens as we get older) and opened my own salon. At first, I thought it would be a walk in the park . . .BUT it turned out there were a whole lot of unexpected roadblocks--not the least of which was having time to focus on marketing. But with time and dedication, I was able to use my marketing expertise to grow my salon into a thriving business. We grew our client base to over 4,000 customers in less than 4 years--mostly thanks to social media marketing. That's out of one location and offering only one service--waxing!Now it's your turn. I'd like to share my social media expertise in aesthetics to help YOU grow YOUR business. Not sure where to begin? Since you now have an idea of what your brand style might be, check out these resources for some more fun and (extremely) useful info. 1. Check out the image galleries on our website for each of our 8 brand styles. Will you also like Modern & Chic, Sophisticated & Classic, Natural & Elemental, Calm & Zen, Avant Garde & Edgy, Urban & industrial, or Whimsical & Witty? 2. Read this post on our blog if you're still not sure why a brand is important to use to get more clients. HINT: It should be the rallying point for all your social media marketing. 3. Get the details about our 30-day FREE trial for our social media content subscription service and get started on the path to more clients. We'll even let you sign up while you're there 😁P.S. Don't be surprised to see me in your inbox with a guide on how you can make your own social media content (those B&A photos you're posting) more engaging.